Linpepco worked with the agency more than 10 years ago and recently decided to reunite with Swanson Russell. Initially, Swanson Russell will provide media buying support for the soft-drink company with additional communication services to follow.
Linpepco’s franchises include Lincoln and South Sioux City, Neb., a western Nebraska location which includes the cities of Alliance, Scottsbluff, Sidney and Valentine, Neb., and Topeka, Kan. In addition to the soft drink franchises, Linpepco has a contract with the University of Nebraska-Lincoln as the official soft drink sponsor on campus.
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