Bailey, along with several other local agencies, have had a string of new business wins that I have either recent came across or was made aware of so I am playing catch up and lumping the wins into one post for each agecy. First off is Bailey Lauerman.
CommunityAmerica Credit Union
After an extensive review process, Bailey Lauerman, was named the agency of record for CommunityAmerica. Community America is one of the nation's largest credit unions and is headquartered in Kansas City, MO.
Abrazo Healthcare
Bailey Lauerman emerged as winner in a national search for a partner to brand the provider's network of hospitals which includes Abrazo's Arrowhead, Paradise Valley, Phoenix Baptist Hospital and Arizona Heart Hospital and Phoenix Heart Institute, two recent acquisitions of parent company Vanguard. BL will provide consumer insight, creative strategy and execution, and digital services to the Phoenix, Ariz.-based company. BL will lead development of the first-ever women's health services campaign for Abrazo's Women's Center at Phoenix Baptist Hospital. The new Center has been created exclusively for women and features specialized staff and technology.
Cessna Aircraft Company
Bailey has expanded it client list in the aviation category with the inclusion of the jet business from Witchia, KS-based, Cessna Aircraft Company. The Cessna account most recently was with Sullivan Higdon & Sink of Wichita/Kansas City/Washington D.C. Bailey will focus on Cessna's Citation line of business jet aircraft and will provide customer insight, creative strategy and execution, and digital services.
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