NE Creative

Green Lantern Movie Invitations from SKAR

After finishing a campaign to promote the new Nebraska Lottery Green Lantern Scratch game, SKAR invited the client to a special screening of the Green Lantern movie. Below is the invitation (closed and open).

Bozell Launches Westlake Ace Hardware Website

Bozell has redesigned and launched a new website for the Westlake Ace Hardware, the largest Ace-affiliated family of hardware stores in the country. In the section issue of their 2011 "thinking" quartley publication, Bozell walks throught the strategy for the redesign, the planning that went into the content on the site and how it was all executed. READ MORE 

Archrival Launch Red Bull LAN Website

The Red Bull LAN is an invite-only professional gaming performance camp where three of North America’s top performing "Halo: Reach" teams are invited to train in a state of the art facility for three days. 

The three participating teams will compete in a five game series bracket style format throughout the course of the three day weekend. Only two teams will play at a time, one against another. The winning team of each series will advance forward to take on the other team.

You can watch the Red Bull LAN streamed live for five hours each night from 5 p.m. – 10 p.m. EST from June 24 – 26. Log-on to the website and watch the teams in action and get in on it by participating in the stream’s live chat feature. Check it out at www.RedBullUSA.com/LAN.

Nebraska Book Company Rebrands as Neebo

Nebraska Book Company's rebrand was featured on Brand News' B-Sides last week. The rebranded company is now called Neebo and its new identity was created by Kansas City-based Nathaniel Cooper Creative. Here is the explanation behind the rebrand from NCC:

"Multiple voices always sound better when they speak as one. The 100-year old Nebraska Book Company had expanded to preside over nearly 300 college bookstores nationwide, each with a different name and personality. In the face of increased competition, much of which is based online, the company quickly recognized it needed a way to unify its on-campus and online identity. It also needed to reflect the fact that the company offered far more than books, everything from school supplies to clothing. We gave them Neebo, the complete college outfitter. The friendly name and logo, partnered with a fresh color palette, feel at home everywhere students live and appropriate with the brand’s “cool older brother” tone of voice. After creating the brand, we made it thrive at every consumer touchpoint, from posters to t-shirts to POP to neebo.com."

Check out the various uses of the new branding here. (Source, Image: Brand New)

Now Hiring: Hayneedle - Web Graphic Designer

Hay, YOU!

Superstars are easy to spot. They're bright, dynamic, and passionate. They don't settle forgood enough, they demand excellence both of themselves and others. And at Hayneedle,superstars are the norm, not the exception.

Hayneedle owns and operates over 220 online specialty stores. At Hayneedle, customersfind what they love and love what they find - for their home, their life, their style. Wecombine the best selection with innovative online shopping tools and top-notch customerservice, culminating in a revolutionary, easy shopping experience.

We've built Hayneedle on hard work, passion, and incredible energy. That's whywe've been named one of Omaha's Best Places to Work more than once. If you valuea workplace environment that values you, consider applying at Hayneedle. Ourexpectations are high, but the job satisfaction is higher. And we owe it to our employeesto make sure we hire only the best and the brightest.

What does a Web Graphic Designer at Hayneedle do?
The Web Graphic Designer will manage and oversee the daily and weekly graphic designtasks. This person must be proactive in the pursuit of improving the site category inwhich they will own. They must be on the forefront of creative development, including,but not limited to: typography, color theory, web design, print design, and usability. TheWeb Graphic Designer will work in conjunction with, and as a partner to, a designatedCopywriter, Photographer and Imager.
Key Responsibilities:

• Design and produce all collateral for category and brand messages, including, but notlimited to: emails, sitelets, landing pages, banners, flash modules, mini-mailers, directmailers, package stuffers and t-shirts, as well as be able to implement the designsthrough HTML and production techniques.
• Solve design challenges quickly and with great thought.Work with copy, photography and color separators.
• Drive change, influence others, lead a team and manage up.Challenge mediocre visual execution.
• Use Mac and all design applications.

What basic qualifications will our Web Graphic Designer need to have?
Qualifications:

• BA/BS, AAS or equivalent work experience in Visual Arts or related technical fieldrequired.
• 2+ years of design experience in both web and print preferred.
• Proven track record of success in influencing change in a corporate environment.
• Working knowledge of HTML, the design process and production process.
• Strong communication skills.
• Ability to work collaboratively and constructively in a team environment.
• Self-motivated problem solver with a strong eye for detail.

If you think you're the needle in the haystack we're seeking, convince us. Explain in yourcover letter why you think you'll be a good fit at Hayneedle. If the idea of a fast-paced,challenging, and fun environment appeals to you, apply. If you can bring fresh ideas, agreat attitude, and commitment to your work, apply. If you're a superstar, you're alreadycomposing your opening sentence. Read on for details.

1. Check us out on the web – www.hayneedle.com
2. Write us an original and sincere letter telling us about yourself, how you cancontribute to our winning team, and what you desire regarding your career.
3. Fill out our online application – either through Careerlink or at www.hayneedleinc.com/careers.html

Follow us on Twitter at:
http://twitter.com/hayneedlejobs
http://twitter.com/hayneedle

Become a fan on Facebook:
http://www.facebook.com/hayneedlecom

Apply now. Your life is waiting...

Archrival Has Some Fun With Their New High Speed Camera

Phenomblue Opens Los Angeles Office

Phenomblue has begun to serve direct clients more and more. Phenomblue noticed that LA is experiencing tremendous growth, and along with that comes the need for mid-size digital agencies. The digital market in LA currently consists of large (we’re talking really big) agencies or ones that cater heavily to the entertainment industry. They have discovered an underserved need and want to fix it. Over the past couple months, Phenomblue has been putting together a team in LA and started renovations on an office on Ocean Park Blvd. in Santa Monica and on July 1, they will officially expand into LA.

Phenomblue is looking to grow their team of creative technologists and interactive branding experts for the LA office. You can check out the positions they are hiring for on the Phenomblue jobs page.

Current Openings include:

• Digital Strategist - Media - Omaha
• Experience Designer - Los Angeles 
• Experience Designer - Omaha 
• Experience Director - Omaha 
• Experience Engineer (Front End) - Los Angeles 
• Experience Engineer - Omaha 
• Jr. Experience Engineer - Omaha 
• Producer - Omaha 
• QA Specialist - Los Angeles 
• Senior Experience Designer - Los Angeles 
• Senior Experience Designer - Omaha 
• UX/IA Designer - Los Angeles 
• UX/IA Designer - Omaha

 

Bozell Moves Offices Downtown

Bozell has been in their new Old Market Loft office for several months now having unpacked, settled in and thrown a open house party. Bozell transformed the historic former warehouse with all of its personality—complete with worn wooden floors, a monumentally open space with high ceilings and exposed pipes—into a open work space with large, closed-off wooden pods that the employees could duck in for quick chats. They created multiple conference rooms, naming two Leo and Morris after its founders. They reused old wood pallets, staking them and turning them into functional seating and tables throughout the space and outside on the patio. MORE PHOTOS

Omaha Creative Week Community Planstorm 2011

Have ideas about how Omaha Creative Week can be better? Want to brainstorm the perfect OCW event? Come to the Brazenhead from 5-7PM, Friday the 10th, to help planstorm with other Omaha Creative Week community and help curate this year's week long celebration. (Source: OCW Facebook)

Local Photography Studio Shoots Ad Campaign for Tequila Brand

Laurie & Charles Photographs recently shot the national ad campaign for 1800 Tequila in NYC.  Adweek featured the TV spots for Ad of the Day recently. Check out the last credit for the spots. SEE MORE